Retail entity

Adidas

Company

Of the tracked stories, 1 of 2 also mention AIXTRON SE, the most common co-covered peer. The 8-day window averages about 1.8 stories each week. Source depth averages 2 original sources per story, versus 3.9 across the same-window beat baseline.

Last mentioned: Aug 13, 2026

Entity pulse

Recent coverage · Adidas

2 stories
6 avg impact
0% positive
50% negative

Coverage balance Negative coverage leads. Negative coverage exceeds positive coverage by 50 percentage points.

  • 50% neutral
  • 50% negative

Figures are computed live from our source-verified story record — see our methodology for how impact and sentiment are derived.

What the coverage shows about Adidas

Of the tracked stories, 1 of 2 also mention AIXTRON SE, the most common co-covered peer. The 8-day window averages about 1.8 stories each week. Source depth averages 2 original sources per story, versus 3.9 across the same-window beat baseline. earnings accounts for 1 of the 2 tracked stories, while 1 other category carries the remainder. Their average consequence score of 6 runs below the beat's 6.2 for that window. Adidas appears in 2 tracked Retail stories published from February 26, 2026 through March 5, 2026.

Stories tracked
2
Per week
1.8
Sources per story
2

Computed from the 2 stories linked to this entity, with beat comparisons drawn from all 125 Retail stories published in the same date window. Shares are omitted below five stories and comparisons below a twenty-story baseline.

Coverage cohort

Appears alongside

Other entities that clear the same relevance threshold in stories also covering Adidas. Shared-story counts are live from our verified record — not editorial picks.

Stories mentioning Adidas 2

Market Trends Negative

Footwear Giants Pivot Supply Chains Amid Looming 15% Global Tariff Threat

Global footwear brands are aggressively restructuring supply chains and adjusting pricing models to mitigate the impact of a proposed 15% universal baseline tariff. With Treasury Secretary nominee Scott Bessent signaling a shift toward aggressive trade enforcement via the IEEPA, companies like Adidas are accelerating their exit from high-risk manufacturing hubs.

2 sources

Adidas is linked from 2 stories on this site, each scored at or above our 35% relevance threshold — see how these pages are built.

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