Retail entity
Every one of those 1 sits in a single category, e-commerce. Connected customer history is the most frequent co-covered peer, appearing in 1 of the 1 tracked story. Rokt mParticle appears in 1 tracked Retail story from August 24, 2026.
Last mentioned: 15h ago
Entity pulse
Figures are computed live from our source-verified story record — see our methodology for how impact and sentiment are derived.
Every one of those 1 sits in a single category, e-commerce. Connected customer history is the most frequent co-covered peer, appearing in 1 of the 1 tracked story. Rokt mParticle appears in 1 tracked Retail story from August 24, 2026. The tracked stories average 2 original sources each.
Computed from the 1 stories linked to this entity, with beat comparisons drawn from all 4 Retail stories published in the same date window. Shares are omitted below five stories and comparisons below a twenty-story baseline.
Coverage cohort
Other entities that clear the same relevance threshold in stories also covering Rokt mParticle. Shared-story counts are live from our verified record — not editorial picks.
Physical retail, grocery, and QSR often complete transactions without knowing the customer. Connected history shifts the focus from loyalty enrollment counts to the share of purchases with a known customer attached, enabling cadence-based lapse signals and more precise reactivation.
Rokt mParticle is linked from 1 story on this site, each scored at or above our 35% relevance threshold — see how these pages are built.
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